We all know how to hit the publish button and publish our latest blog post. After all, we often consider the hard work to be writing it and that publishing it is a piece of cake.
Many top blogs have completely built their traffic through just hitting the publish button and then some of them will have shared it on social media. Then that will have been it. It will then have taken them a good few years for their blog to bring in a reasonable amount of traffic.
This system of course works, but it is like watching paint dry, you’ll often get bored and move on, before you stick around to see the end result.
I have seen many blogs that do very well (earn six figures and then some) that used this method and religiously posted three blog posts a week and then three years down the road finally monetised it.
In a way this is good, because quite often you associate 3-5 years to be the average timeframe for a successful business, but what if you don’t have five years to give?
How could you increase the time taken to get it to this level? Well this is exactly what we do with each of our blog posts as we launch them (or things we plan to start doing over the next month or so) and if you want to see results in 3 months instead of 3 years we recommend you follow this strategy:
#1 – Social Bookmarking
No matter what blog I have owned I have always social bookmarked. Social bookmarking is like telling the World Wide Web to take note of the content that you have just had published and is very important for getting your content indexed by Google.
It has always been done by us religiously after submitting our blog post. There are lots of great social bookmarking sites but there are some terrible ones too. The terrible ones are very spammy and usually come out of Russia (so watch out for those) and are usually sold as part of a social bookmarking gig on Fiverr.
What you actually want is about five that you do each week so that you are not mass linking but going with quality rather than quantity.
Here are the ones we do:
We then share the image urls from the blog posts on:
And it just gives our blog posts an excellent head start.
#2 – Social Media Sharing
We then make sure our blog posts are shared on the main social media channels. This encourages the sharing and brings a good amount of traffic through to our website.
We include in this:
And sometimes Instagram depending on the type of the blog post we are publishing.
#3 – Stumbleupon
We then post our blog post to our Stumbleupon account. This is what I would call a mix between social bookmarking and social media. Its not as active as the social media channels but its very good for traffic and getting shares of your content.
You could call it an advanced social bookmarking platform or a low grade social media site, depending on what you are using it for.
It only takes a minute to share on there and gives you some excellent shares and also helps with building up your brand.
#4 – Pinterest Groups
Next it is the turn of Pinterest Groups. I love these and they are really underrated in my opinion. Use PinGroupie.com to help you find groups to join and create a portfolio of groups that you’re a member of.
Then each time you blog post your content to relevant groups. Of course include relevant hashtags in the content and you’ll be amazed by how much your content will be shared.
It’s down to some good Pinterest groups that I have so many spikes in my social media traffic.
Here are some of the groups we are members of:
#5 – Facebook Groups
Then follow this up with Facebook groups. They are very similar to Pinterest Groups but they are more difficult to get involved in. That’s because there are that many spammy Facebook groups that finding the good ones can be very hard work.
But if you stick with it, you can get some excellent viral traffic from Facebook Groups. Start by building a list of about 20 good groups, then constantly add to it and eventually the aim is that the group members total via the different groups is around 1 million members. Then even with people that are not that active you can expect to see a good spike in blog traffic.
#6 – Viral Content Buzz
I like Viral Content Buzz and basically all it involves is swapping each others content on social media channels.
You share one person’s content and earn credits and then you can spend your credits on someone else sharing your content. It’s a great way to get free exposure and lots of shares along the way.
You can choose either to share all your content, or just some of it, depending on how many credits you’ve built up.
There are also plenty of other similar sites to Viral Content Buzz it just depends on how much effort you want to put into this. I wouldn’t bother sharing your content on Facebook as you can’t track the results but I would recommend it for Twitter & Pinterest.
#7 – Niche Related Promotion
There are many ways to promote your content depending what niche it falls under. So research what other people do in your micro niche.
For example if you are in the healthy recipes niche it doesn’t do any harm submitting your recipes to food sharing sites.
We regularly post our blog posts onto Taste Spotting and then onto a few other recipe sharing sites.
I also use Pinterest groups that are specific to recipes for my recipe promotions.
If you’re in the weight loss success stories niche, then use goal websites to submit your pictures to.
No matter what your niche is, there are plenty of places for you to get extra exposure from.
#8 – Content Syndication Sites
There are lots of sites out there that love you sharing your content with them. It’s a bit like social media and is where you create boards with your own content along with other peoples content.
They are quick to set up and when people share content on their boards you can get a lot of traffic from it.
They are kind of hard to explain until you actually create a board yourself, but they are very much like Pinterest. You are adding your content from your site, you include hashtags and then others share what you have put out there.
My favourites are:
Though there are plenty more if you have a good look around.
#9 – Slide Share Sites
I love Slide Sharing websites. They’re a fabulous place for building up your traffic and for sending your content viral.
But you also need to put the effort in to get decent results from it.
The idea is that you create a slide share presentation of your content and then leave it so that it is a teaser so that people will then click through to your content. I end mine with my url and follow this up with my social links.
If you outsourced this (it’s a lot of work to do yourself) and then submitted slide share presentations to the top sites whenever you publish a blog post.
Many posts on slide sharing websites have a recommended of the day and if you get your content on there, you can easily see an extra 10,000 unique visitors in one day.
#10 – Extra Social Media Promotion
I like to promote my blog posts again via social media a week later. That way any traffic you missed out on before can come your way later on.
Because I already have a lot of content already for Facebook I ignore this site for this but do it to the rest.
I will send out an update (I use Hootsuite to make it quicker) and will then re-post the link to:
And any others that I feel are appropriate. If you are wanting to do a second promotion on Pinterest, then as its image led, I just suggest that you have more than one blog post that you can promote otherwise it wont work!
After outsourcing the creation of the slide share presentations this “to do list” shouldn’t take you more than six hours a week for all your blog posts. And it is worth the effort for the results you can get out of it!